Bonton Farms Website Redesign

This was a passion project that let me flex my UX writing chops. I led a website redesign for Bonton Farms — an urban farm and market in a South Dallas neighborhood called Bonton. The redesign was part of a full-service pro bono campaign I worked on with an awesome team from Ad2Dallas — the young ad professionals division of AAF Dallas. The campaign shed light on the work Bonton Farms is doing to provide a former food desert with access to healthy food and nutrition education. You can visit their site bontonfarms.org to see more of what I wrote.

This campaign went on to win 2nd place in the Ad2 National Public Service Competition and was featured in The Drum and Ad Chat DFW.

Copywriter: Adam Johnson

Art Director: Labri Heaton

CD: Mckenzie Teng

CD: Christin Workman